Kanal N

Tools: After Effects, Photoshop, Illustrator, InDesign, Audition

Task: To design a visual identity for the new public communication channel of the National Museum.

The solution resulted in a mediahouse focusing on storytelling with relevance in a contemporary context. This was visually carried out through a dynamic and colorful look, in which the fifth element, a triangle acting as an arrow, points in a direction of the mediahouse's different approach to content and communication. The solution was given the name "Kanal N" (Channel N), and is summarized in the slogan "Forforståelse for forståelse" (preunderstanding for understanding).